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31.7.12

'Eega' Dying At Box Office


All good things have to come to an end and that is the case right now with the recent release ‘Eega’. Though many discussions, analysis and speculations have happened on ‘Eega’s final figures and whether it can cross the likes of ‘Gabbar Singh’ ‘Dookudu’ or for that matter even ‘Magadheera’ that doesn’t seem to be the case.....

Reports from collection centers reveal that the third week figures have fallen down very drastically. This goes to show what happens to a film when it doesn’t have a branded star to it. Usually, with a hot hero in the lead, the aspect of repeat audiences comes into picture but ‘Eega’ doesn’t have that benefit.

Though director Rajamouli and his team have been coming up with new initiatives and stunts to get the film into focus sources say it is not showing an impact on the audience. Anyways, the success that it received is definitely worth praising so it is time to pack up and set eyes for another hit.